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Informative Articles

A Network Of Web Sites Is Not Enough!
The big thing these days is your ability to capture the market. So how do you do that? Do you... 1) Use spam tactics? 2) Have a massive banner campaign? 3) Spends lots of money of PPC Advertising? 4) Build a huge web site? 5) Link to...

How Do They Find You?
The movie, "Field of Dreams", starring Kevin Costner and James Earl Jones, made this line famous: "If you build it, they will come." That idea worked great in the movie but it is a whole different ballpark when it comes to a web site or an email...

How to Promote Affiliate Products Without a Website
How to Promote Affiliate Products if You Don't Have a Website Copyright 2004 Jude Wright Okay, you want to promote affiliate programs. You have one or two that you are very interested in. But - you don't have your website created yet and you don't...

Improving Your Conversion Reduces the Need to Constantly Promote Your Sites
Copyright 2005 Jack Humphrey I just got off the phone with Michael Fortin, one of the top copywriters and conversion experts on the web. We were doing a teleseminar for our members on conversion and testing for website owners wanting more out...

Link Popularity - Your Key to a Page #1 Listing
Last week I was doing a search in Google under 'ezine advertising' and was amazed to find one of my own websites on the first page of results (position #4 out of 271,000). So then I went to Yahoo and got another shock - there it was again at...

 
Google
Drive FREE targeted traffic to your site using eBay

In the world of SE optimization, the commonly used techniques have been heard thousand of times...PPC, higher search engine placement, newsletters etc


What I want to show you today is a legal technique which is completely FREE, and that I have been using for about a year with great success to sell ebooks with resell rights , to drive targeted traffic to your website using nothing more than eBay!!


Before you read on let me tell you a story: when i first wanted to start selling ebooks on the internet I didn't have a clue about how to do it, so I looked at the websites of people who were already doing it. There was one seller who had about 300 daily listings on eBay (for 300 different ebooks!!!): he had a link that pointed to his own website, in this website he did NOT sell products, he only had links to his ebay store: this is a key thing to understand in eBay policy!! You CAN link to your website if it has valuable information about the products you are selling, but you CAN NOT link to your website if you're selling products directly on it (because eBay won't get any commission that way)...


Back to the story: one day, eBay suspended this seller's account because of their "downloadable media policy" (basically, they suspected some of his ebooks of being copyrighted and sold illegally), so he transformed his own site in a real, stand-alone ecommerce store. The store was designed VERY poorly, with sloppy graphics, absolutely NO SEO, no descriptions for the products etc. Next thing i know: I visit his new website a month later and he has 200 thousands page views and hundreds of sales. How did this happen?? Simple: he had links registered in google,yahoo etc (coming directly from eBay, which has a high pagerank) which were pointing to his domain. These links alone gave him a pagerank of 2,


he used the emails of the buyers from ebay to send them a message about his newly opened store...and he had success!!!


So what do you do if you want traffic from eBay?? The main methods are 2:


1. You set up an eBay store, a new domain with ONLY ebay listings on it, gather some buyer information from eBay, then turn your domain to an online store (maybe sacrificing your eBay account if you really want to keep the link and play dirty)


or


2. You set up an eBay store, then you write a custom ABOUT ME page (on eBay) with a subscription box for your store/site's newsletter (this is perfecly legal even if your store is stand-alone and sells its own products, since people are opting in). This is more honest in my opinion as it doesnt' break any ebay policy rule and gives good results on the long run. My advice is that you offer something free with your newsletter, then place a link in every ebay listing saying something like "Visit my About Me page and download your free ebook now!!" (click this link, it's my About Me page!!)


That's guaranteed to get a lot of very targeted traffic to your website (since people searched the keywords through ebay's own search engine, they're already interested in your products) and it's free, legal, and in my opinion just i n t e l l i g e n t ;)


 

About the Author

Albert Z,


culturemedia@culture-books.com


http://www.culture-books.com

Albert Z has been successfully selling e-books on both eBay and
http://www.culture-books.com since 2004, he has experience in web
designing, marketing, promoting and copywriting.