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Informative Articles

Affiliate Opportunity Scams
What could be better than an opportunity to make money using the power of affiliate marketing, while avoiding the hassle of having to build a site or pay to host your domain? Wouldn't it also be wonderful to have someone else do the work of sending...

Getting Started in ECommerce - Part Two
In Part One we talked a little bit about what Ecommerce is, getting a domain name and setting up a merchant account. Ecommerce is more than that, much more. To have a really good online presence that gets people to stop and shop you need a strategy...

How to Get Higher Conversion Rates
Conversion rate refers to how many visitors must see your content before they take some action. To most of us, that action is purchasing a product. As we all find out, it doesn’t matter how big your list is or how much traffic your site receives if...

Instant Traffic Using Expired Domains
Every day thousands of domains 'expire' and are put back into the pool of available domains that anyone can register. They can be very valuable if you are looking for a quality domain for your online business, or if you want to re-sell them for...

SEO Trade Secrets - 8 Great Tools for Search Engine Optimization
About 80% of website traffic comes through search engines. And research shows, if you’re not on the first 2 pages, most people won’t find you. This article isn’t about how to achieve a high ranking. That topic has been done to death over the...

 
Google
Good Domain Names Make Your Dreams Memorable

"What was the name of that website? It was good. It has something to do with..."

Is your web site like many others?

Domain names always on the tip of a visitor's tongue, but not quite memorable enough?

Your choice of domain name needs to be easy to remember, as well as focused enough that your visitor will know right away what your site is about.

A Few Rules

Some rules do apply when deciding on a domain name:

Domain names must be at least two characters long but no more than 63 characters, not counting the TLD.

You can use any combination of letters, numbers, or hyphens, but you can't use a hyphen as the first or last character.

Domain names are not case-sensitive, so my-home-based-business-advisor.com is the same as My-Home-Based-Business-Advisor.com.

Choosing A Domain Name

Choosing good domain names is almost as important as choosing your actual business (see our Startup Ideas page).

There are many different schools of thought when it comes to picking good domain names.

Some say to choose a short, concise name.

Some like numbers in the name, some don't.

Hyphens and underscores -- as opposed to words all running together -- are another debated topic. It's mostly a matter of easier reading for your human visitors. Which do you find easier to


read?

myhomebasedbusinessadvisor

my_home_based_business_advisor

my-home-based-business-advisor

Generally, the hyphens between words make domain names easier to read for most people.

While search engines don't rank domain names, a keyword-rich name will let your visitors know what your web site is about before they get there. This makes them more comfortable because they know what they're getting in advance.

Also, when you get other sites to link to yours, that link is usually based on your domain name. This means that your main keyphrase (which you used as your domain name) will be the actual anchor text and search engines do give additional ranking for that.

Domain names play a major role in making your dream memorable to the world.

Take the time to do it right and your dream of a home-based business will be seen all over the world!

For a more detailed explanation of domain names and domain registration, and more great advice for your home-based business, please visit My Home-Based Business Advisor.

Terry Nicholls
My Home-Based Business Advisor
my-home-based-business-advisor.com

Copyright © by Terry Nicholls. All Rights Reserved.

About The Author

Terry Nicholls writes from his own experience as someone who wanted to start his own home-based business. Now that he has, visit My Home-Based Business Advisor - Helping YOUR Home Business Start and Succeed for free help for YOUR home business, including ideas, startup, and expansion advice.